After establishing a huge success in his movie career, Mohamed Ramadan's desicion to branch into music wasn't warmly welcomed by so many. Ramadan's vocal skills might not be the strongest, yet he managed to prove that there is a place for him in the music scene, and he has brilliantly won the audience to his side.

With the combination of fame, money, bling-bling and an unapologetic use of his sex appeal, Ramadan has created a big-ego persona that comes into life in the lyrics of his songs. The records bring hip-hop influences to the festive Egyptian music relatable to his fans. His collaboration with Saad Lamjarred in "Ensay" - the most famous Arabic tune in 2019 - gave Ramadan the relevance he needed in the wider music scene of the Middle East and North Africa.

Like it or not, Mohamed Ramadan recognized a gap in the Arabic music industry and he had the courage to fill it, creating a niche of his own.